Grupo Anta uses Dahua video technology to manage its stores

With more than 12.000 establecimientos, this Chinese sports goods company uses video cameras from Dahua to carry out safe and centralized management of its operations.

with the aim of improving the efficiency and management of its store network, as well as the shopping experience of its customers, the Chinese company Anta Group has changed the way management is conducted in its more than 12.000 establishments with cameras from Dahua.

Until now, the company used to inspect each store in person, which, given its number of locations, was not cost-effective and took a lot of time. The implementation of visual operations management with video surveillance cameras allows not only to maintain security, rather than collecting the videos from each store in a centralized manner for operational evaluation.

Remote inspection of the stores allows headquarters management staff to quickly know the operational status of the stores, detecting problems of all kinds, from the hygiene of the facility to the correct placement of products or their replenishment, in real time and without having to travel to quickly monitor and resolve them to ensure the best customer service.

Thanks to Dahua cameras, store managers can check at any time the operation of each establishment, as well as analyzing video recordings to improve operations or find new solutions to enhance efficiency.

According to Grupo Anta's data, Dahua's solution has helped the company reduce management costs by more than one 50%. Besides, the collection of accurate statistics on customer flow in each store has been another advantage of installing these cameras.

Now, the video surveillance devices collect precise data, so that management staff can see the number of customers entering each store in each time period, which helps them reasonably organize staff schedules and ensure that customers receive excellent service, even during peak hours, and carry out promotions.

In addition to the unified management from Anta's headquarters, this work is done by divisions and hierarchies, since different regions need their own administration, with a structure of managers and subordinates, which can be complicated.

Dahua's solution reorganizes and integrates store management authority remotely, based on the company's internal organizational structure, to build a centralized 'remote management network'.

while ensuring parallel supervision of multiple stores, it performs a clear distribution of authority over more than ten functions or parameters. Los diferentes roles permiten comprobar fácilmente la situación de las tiendas bajo cada jurisdicción para una administración más específica y eficiente.

Besides, cuando los gerentes encuentran cualquier problema a través de la inspección remota de la tienda, pueden llamar directamente al personal de la misma a través del dispositivo frontal, y corregir cualquier fallo.

Para las tiendas de nueva apertura, Dahua ha proporcionado una red basada en un solo escenario y servicios estandarizados. Miles de establecimientos actualizados pueden utilizar la red existente de la tienda y organizar rápidamente varios dispositivos inteligentes en línea a través del acceso inalámbrico, para brindar apoyo técnico y una rápida expansión de la tienda.